Power.
Passion.
Precision.
For decades now I have repeated my "3P Mantra" when speaking and teaching communication skills, story skills, and platform skills. I use the "3P Mantra" on my office voice mail.
Power means coaching yourself to practice like you play. The team plays to win. The team practices to win. You play to win - so practice like you play - with power. A coach at my gym was training a member to get ready for her first tri-athlon. It was the coach who kept reminding the trainee that she was getting ready for a race, a competition, to beat other people - not just taking a bike ride or a swim. She took the advice and came in 4th in her class.
Passion means having life. Does your case story come alive? Or are you putting lipstick on a corpse? Do you have a sense of affection for your work, for your client, for this case? When my clients express exhaustion I always ask them, "For what do you have affection? How do we marshall that for the task at hand?"
Precision means that state of being exact. To be exact you must consider all the ways to get it right. To get it right you must develop the right story, right facts, right issues, right language, and right mindset. It can't be wrong when it's right.
Power.
Passion.
Precision.
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